An Art Car at the 2017 Rolex 24 Hours of DAYTONA? That's right. On January 28 and 29 in Daytona, USA, the BMW Art Car by John Baldessari took eighth place and turned countless heads. The BMW M6 GTLM with 585 hp was certainly among the most valuable cars on the track. Surprisingly, this motorsport-enhanced BMW M6 Coupé was not unveiled at a race. It first appeared in December 2016 at a rather unusual place: Art Basel in Miami Beach, one of the world's most prestigious art fairs.
American artist John Baldessari designed this car as the 19th addition to the BMW Art Car Collection. Baldessari, who counts among the most important names in contemporary art, has now joined the ranks of the extraordinary artists who contributed to the collection over the past forty years - such as Calder, Hockney, Warhol and Koons.