50 years of BMW M: A unique exhibition in the BMW Museum.

50 YEARS OF BMW M UP CLOSE.

Experience BMW M technology and racing history.

50 YEARS OF BMW M UP CLOSE.Experience BMW M technology and racing history.

BMW M – the most powerful letter in the world – is celebrating its 50th anniversary, and the BMW Museum in Munich is joining in the celebrations. In the new exhibition “BMW M. The most powerful letter in the world.”, technology and racing history can be experienced up close. Visitors can look forward to iconic automobiles, stunning classics, impressive prototypes and legendary racing cars –26 special vehicles are shown in eight different rooms. In the video, you can experience a first look at this stunning exhibition with Ede Weihretter (M Enthusiast and BMW M Driving Experience Instructor), Hans Rahn (Head of Vehicle Prototyping, Manufacturing Concept, Integrations) and curator Dr Andreas Braun.

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WE ARE M – The secret BMW M Garage "BMW Museum“

WE ARE M – THE SECRET BMW M GARAGE "BMW MUSEUM“

50 years of BMW M: A unique exhibition in the BMW Museum.

A UNIQUE EXHIBITION.

Visitors walk through large sections of the museum on a specially created BMW M circuit, modelled on a racetrack: “We have consciously integrated the eight BMW M stations into our permanent exhibition to highlight the BMW M anniversary everywhere,” says Helmut Käs, Head of BMW Group Classic, explaining the concept: “It is not your usual temporary exhibition. Instead, we are adding special highlights within the museum. For example, the ‘Visions’ room is actually all about future topics. We have set up a stage for the most successful racing touring car in the early days of BMW Motorsport – the BMW 3.0 CSL – flanked by the BMW 2002 turbo. That is also a symbol: both vehicles are an integral part of the tradition which is shaping our tomorrow.”

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50 years of BMW M: A unique exhibition in the BMW Museum.

BMW M DNA.

The special exhibition flowing through a further seven rooms highlights various aspects such as the history of racing touring cars, the manufacture of the BMW Individual, the complete M Story with background information on the distinctive colours, the logo and the anniversary logo launched in 2022. Special aspects such as the BMW Art Cars and BMW M Driving Experience, which would not even exist without BMW M, are also showcased. The exhibits include the iconic BMW M1 and BMW M3 as well as design concepts, prototypes, BMW M classics and winning racing cars such as the BMW V12 LMR, all combining to give a sense of what the brand is all about.

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50 years of BMW M: A unique exhibition in the BMW Museum.
50 years of BMW M: A unique exhibition in the BMW Museum.
"This motorsport gene from the early days still thrives in BMW M today. The brand owes its dynamism, passion and performance to motorsport. Innovations such as lightweight construction, aerodynamics, optimised engine performance or a reinforced chassis still feature in M vehicles today."
Jochen Neerpasch, co-founder of BMW Motorsport GmbH

EXPEREINCE THROUGHOUT 2022.

The exhibition “BMW M. The most powerful letter in the world.” at the BMW Museum runs throughout 2022. BMW Museum opening hours: Tuesdays to Sundays from 10 a.m. to 6 p.m. Last admissions at 5.30 p.m.

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50 years of BMW M: A unique exhibition in the BMW Museum.