For more than 40 years, they race, are traded as works of art and are practically priceless: the BMW M Art Cars. Now BMW has announced a new collaboration.
An art car at the 2017 Rolex 24 Hours of DAYTONA? That's right. On January 28 and 29 in Daytona, USA, the BMW Art Car by John Baldessari took eighth place and turned countless heads.
In 1991, the South African artist became the first woman to create artwork on a BMW 5 Series Sedan, thus turning it into a BMW Art Car. Her second BMW project, 25 years later, was the BMW Individual 7 Series by Esther Mahlangu. In collaboration with the BMW Individual Manufaktur, she transformed this vehicle into an extraordinary and dynamic work of art.