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BMW M Driving Experience

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Ready for a driving adventure? Step into the world of M Power - whether at the Nürburgring during our Race Track Experience, with precise drifts in a powerful BMW M4 or in the virtual dimension of BMW M Mixed Reality. With the BMW M Driving Experience, you can find out what real driving dynamics and precision mean.
Got petrol in your blood? Then come with us on a journey into the world of racetracks.
Blur the boundaries between technology and reality and turn the BMW M4 into your game controller.
Drifting at maximum angle or at high speed over a frozen lake - you remain in control even on an icy surface.
With personalised support and professional guidance, you will bring out the best in yourself and your BMW M vehicle.

Got petrol in your blood? Then come with us on a journey into the world of racetracks.

Blur the boundaries between technology and reality and turn the BMW M4 into your game controller.

Drifting at maximum angle or at high speed over a frozen lake - you remain in control even on an icy surface.

With personalised support and professional guidance, you will bring out the best in yourself and your BMW M vehicle.

Book your BMW M Driving Experience now.

Enjoy our international Driving Experiences

Discover the world of driving.

With our international network of Driving Experiences, you can explore our cars and training programmes in various countries. Join exclusive experiences on legendary international racetracks, off-road and ice training sessions, or picturesque roads all over the world.

At home worldwide
CERTIFIED DRIVING EXPERIENCES AROUND THE WORLD

Our certified Driving Experiences offer exceptional adventures. Our professional instructors are on hand to ensure you experience the unique highlights of each region. Since 1997, all official BMW instructors have been trained to uniform standards in our BMW Instructor Academy, ensuring you receive the best possible experience.

The international Driving Experiences offer active programs in over 25 countries on five continents. Test your driving skills in the USA, Australia, or Asia under the professional guidance of our instructors. All trainings are conducted by internationally certified Driving Experiences to ensure consistent safety and quality standards worldwide.

In Sweden, participants can enhance their skills on snow and ice by mastering maneuvers, slaloms, and drifts under expert guidance. In China, experience a mix of dynamic driving fun on top racetracks and adventures on snow, ice, or in the desert. The BMW M Performance Centers in Thermal and Spartanburg, USA, offer not only exciting challenges but also the opportunity to experience the latest BMW models on-site. Australia, South Korea, the Netherlands, Poland, Russia, South Africa, and Thailand also offer diverse training opportunities, led by certified instructors amidst spectacular landscapes, legendary racetracks, or thrilling drifts. Wherever you are in the world, our Driving Experience guarantees unique driving adventures.

The BMW M Driving Experience.

For us, driving training is more than just technical instruction. Whether on tarmac, snow or off-road, be it real, virtual or hybrid - we are here to give you an unforgettable driving experience.
About us
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The BMW M Driving Experience training fleet is equipped with premium tyres from our partner Michelin and may vary depending on availability.

BMW M and Michelin
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BMW M240i xDrive Coupé [1]:
Fuel consumption combined in l/100 km8.8–8.7
CO2 emissions combined in g/km200–199
CO2 classG
BMW M3 Competition Sedan [1] :
Fuel consumption combined in l/100 km9.9
CO2 emissions combined in g/km224
CO2 classG
BMW M4 Competition Coupé [1] :
Fuel consumption combined in l/100 km9.9
CO2 emissions combined in g/km223
CO2 classG

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