Ready for SNOW & ACTION.
An unforgettable winter adventure awaits you with the BMW M Snow & Ice Experience. Awaken your thirst for adventure and experience thrills, precision and confidence on a whole new level.
In the midst of the most beautiful winter landscapes, surrounded by ice and snow, you will learn not only how to conquer icy terrain, but also how to unleash your full potential at the wheel.
Come with us to Europe's highest training ground in Sölden, to the adrenaline-fuelled drift course in the Pitztal valley or to the ultimate BMW M Ice Training in Arjeplog, Sweden, and turn the icy season into your next adventure.
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Training | Experience | Location | Price |
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Pure adrenalin. Learn the skill of controlled drifting on icy surfaces with experienced instructors. | In the picturesque landscapes of the Pitztal Alps, Mandarfen, Austria | ||
Experience with us the unique combination of a challenging winter driving experience, mountain adventure and first-class luxury, located in the imposing heart of the Alps. | Alpine driving experience on the highest road in Europe in Sölden, Austria | ||
The ultimate ice challenge. Intensive training on frozen lakes and special ice tracks, including four-wheel drift. | On the lakes of the extensive BMW M Test Centre in Arjeplog, Sweden |