BMW INDIVIDUAL.

The expression of personality.

BMW INDIVIDUAL.

The expression of personality.

BMW INDIVIDUAL.The expression of personality.

Accentuate your own character with genuine exclusivity: this is precisely what BMW Individual aspires to. Whether you are seeking a special colour, exclusive materials or personalised details, you can provide a perfect figure for your inspirations. With an automobile that matches your preferences precisely, down to the finest detail. BMW Individual – an expression of personality.

 

 

 

BMW 750Li xDrive:
Fuel consumption in l/100 km (combined): 8.3
CO2 emissions in g/km (combined): 192

BMW M6 Gran Coupé:
Fuel consumption in l/100 km (combined): 10.3
CO2 emissions in g/km (combined): 236

The consumption values were determined on the basis of the EU test cycle and depend on tyre format. Figures show special equipment options.

LIMITLESS.

The multi-faceted individualisation options for the exterior.

LIMITLESS.

The multi-faceted individualisation options for the exterior.

COLOURFUL

From Dakar Yellow to Singapore Grey: BMW Individual offers you a wide range of exclusive paint finishes to choose from. More than 100 different colours are available. They can also be combined as inspiring Bicolour paint finishes, allowing every character to find its own personal expression.

A SHIMMERING RANGE.

Matching the infinite colour nuances in the plumage of blue macaws is the range of finely differentiated BMW Individual paint finishes. No two blues are the same – and there is an impressive colour palette to choose from: Arctic Blue, Orient Blue, Liquid Blue, Steel Blue, Mauritius Blue, Maldives Blue, or even Tanzanite Blue, which changes to turquoise when struck by light. You can also work with the designers of BMW Individual to create your very own colour tone – the most visible symbol of maximum individuality.

MATT VS. METALLIC.

MATT VS. METALLIC.

Matt paint finishes by BMW Individual boldly emphasise the powerful design language of every BMW. Neither light nor shadow is able to obscure the view of the fascinating interplay between the precisely sculpted surfaces. In contrast, the metallic paint finishes by BMW individual allow every vehicle to radiate its own special brilliance. Thanks to their inimitable shimmering effects, individual light refraction and a fascinating deep shine, they create a lasting impression.

A LOVE OF DETAIL.

A LOVE OF DETAIL.

Colour coordination of the paint finish with elements such as the characteristic BMW kidney grille, the Air Breather, the inlays in the door handles or the rear trim strip creates a perfect tailor-made appearance. Whether painted in black or designed in other finishes, BMW Individual allows every detail to become an exclusive accent of a harmoniously blended composition – or a consciously inserted contrast.

AN EXAMPLE OF UNPRECEDENTED VARIETY.

The options for the exterior as illustrated by the BMW Individual M4 Coupé.

SPECIAL PAINT FINISH RUBY RED METALLIC.

The special paint finish Ruby Red metallic shines with special effect particles that produce a scintillating sparkle in sunlight. This BMW Individual M4 Coupé reveals its capacity to perform at first sight. An inspired example of how a paint finish can emphasise a model’s specific character. The numerous paint finishes from BMW Individual provide you with a diverse range of options.

CARBON FIBRE MIRROR CAPS.

In this BMW Individual M4 Coupé, the mirror caps are in Carbon. The result is a dynamic contrast to the paint finish. You can also add visual emphasis to the mirror caps with one of more than 100 available BMW Individual paint finishes.

M STRIPES IN THE CARBON ROOF.

The contoured carbon roof of the BMW M4 Coupé is already an eye-catcher in its own right. The M stripes applied by BMW Individual Manufaktur are one of many further options for adding an individual note to the carbon roof as well.

HAND-RENDERED COACHLINE.

A coachline rendered by hand provides a unique way of emphasising the contours of the styling. Either as a discreet understatement in the form of an extremely fine line, or in an extrovert manner as a broad, powerfully drawn brush stroke in a colour contrasting with the paint finish.

  • 1. SPECIAL PAINT FINISH RUBY RED METALLIC.

    The special paint finish Ruby Red metallic shines with special effect particles that produce a scintillating sparkle in sunlight. This BMW Individual M4 Coupé reveals its capacity to perform at first sight. An inspired example of how a paint finish can emphasise a model’s specific character. The numerous paint finishes from BMW Individual provide you with a diverse range of options.

  • 2. CARBON FIBRE MIRROR CAPS.

    In this BMW Individual M4 Coupé, the mirror caps are in Carbon. The result is a dynamic contrast to the paint finish. You can also add visual emphasis to the mirror caps with one of more than 100 available BMW Individual paint finishes.

  • 3. M STRIPES IN THE CARBON ROOF.

    The contoured carbon roof of the BMW M4 Coupé is already an eye-catcher in its own right. The M stripes applied by BMW Individual Manufaktur are one of many further options for adding an individual note to the carbon roof as well.

  • 4. HAND-RENDERED COACHLINE.

    A coachline rendered by hand provides a unique way of emphasising the contours of the styling. Either as a discreet understatement in the form of an extremely fine line, or in an extrovert manner as a broad, powerfully drawn brush stroke in a colour contrasting with the paint finish.

RANGE OF MATERIALS.

The multi-faceted individualisation options for the interior.

RANGE OF MATERIALS.

The multi-faceted individualisation options for the interior.

Enjoy the freedom that BMW Individual allows you in designing the interior of your vehicle. Combine leather, silk, Alcantara, wood and many other precious materials to create precisely the interior that you have always imagined. There are barely any limits to your ideas: BMW Individual Manufaktur implements your every wish – no matter how unusual it may be. And provided it does not contravene any safety requirements or typical brand characteristics, everything is possible.

„ BMW Individual Manufaktur is the extended arm of our customers. A tool that allows their automotive fantasies to come alive. “
Lothar Schupet, Director Sales Management Regions & Marketing BMW M GmbH

THE FINAL TOUCH.

THE FINAL TOUCH.

Delicate inlays as an artistic decoration. Embedded diamonds as dazzling eye-catchers. Made from the world’s most precious materials, the interior trims from BMW Individual have many different ways of becoming incomparable highlights. You can, for instance, transform the particular wood grain of a tree that means something special to you into a decorative element of special grandeur. And then again you may choose a completely different material, such as sterling silver.

UNMISTAKABLE.

UNMISTAKABLE.

In designing the details of the interior with immaculate fine-grain Merino leather, BMW Individual leaves you a completely free hand. From the choice of colours to the composition of impressive leather coverings in Bicolour, everything is possible. Masterly contrasting stitching produces an exclusive character. Personalised signets and monograms form highlights of individualisation.

PERFECTION FOR ALL THE SENSES.

The options for the interior as illustrated by the BMW Individual M4 Coupé.

STEERING WHEEL CLASP IN RUBY RED METALLIC.

The steering wheel clasp in Rudy Red metallic in the interior of the BMW Individual M4 Coupé continues the brilliant look produced by the special paint finish in Ruby Red metallic on the exterior. Whether you refer back to the exterior paint finish for the interior or use different hues to consciously set a contrast is a decision that BMW Individual leaves entirely up to you.

INSTRUMENT PANEL AND CENTRE CONSOLE IN FINE-GRAIN MERINO LEATHER IN SAKHIR ORANGE.

In this BMW Individual M4 Coupé the lower instrument panel and centre console are stylishly covered with fine-grain Merino leather in Sakhir Orange. BMW Individual provides a host of materials and colours to create a unique design for each BMW.

SELECTED DETAILS IN FINE-GRAIN MERINO LEATHER IN SAKHIR ORANGE.

In this BMW Individual M4 Coupé, the handbrake gaiter, handbrake lever and door pull handle have a covering of fine-grain Merino leather in Sakhir Orange.

BMW INDIVIDUAL FULL FINE-GRAIN MERINO LEATHER IN BICOLOUR SAKHIR ORANGE/BLACK.

The two-coloured finish of the BMW Individual full fine-grain Merino leather in Bicolour Sakhir Orange/Black is an instant and distinctive eye-catcher in this BMW Individual M4 Coupé. BMW Individual leaves the choice of one, two or many colours entirely up to you.

REAR SEAT PANEL IN FINE-GRAIN MERINO LEATHER IN SAKHIR ORANGE.

In this BMW Individual M4 Coupé, the rear seat panels of the specific lightweight construction sport seats are finished in fine-grain Merino leather in Sakhir Orange. And Sakhir Orange is by no means the only possible colour. Choose from a wide variety of different shades in the quality of BMW Individual fine-grain Merino leather.

ACCENT TRIMS IN RUBY RED METALLIC.

The accent trims in Ruby Red metallic consciously transfer the power of the paint finish into the interior. However, you can also choose the colour of the accent trims to create an effective contrast.

CONTRAST STITCHING IN SAKHIR ORANGE.

The contrast stitching in Sakhir Orange in the interior of the BMW Individual M4 Coupé creates a subtle highlight. However, Sakhir Orange is just one possibility of setting a masterly accent.

  • 1. STEERING WHEEL CLASP IN RUBY RED METALLIC.

    The steering wheel clasp in Rudy Red metallic in the interior of the BMW Individual M4 Coupé continues the brilliant look produced by the special paint finish in Ruby Red metallic on the exterior. Whether you refer back to the exterior paint finish for the interior or use different hues to consciously set a contrast is a decision that BMW Individual leaves entirely up to you.

  • 2. INSTRUMENT PANEL AND CENTRE CONSOLE IN FINE-GRAIN MERINO LEATHER IN SAKHIR ORANGE.

    In this BMW Individual M4 Coupé the lower instrument panel and centre console are stylishly covered with fine-grain Merino leather in Sakhir Orange. BMW Individual provides a host of materials and colours to create a unique design for each BMW.

  • 3. SELECTED DETAILS IN FINE-GRAIN MERINO LEATHER IN SAKHIR ORANGE.

    In this BMW Individual M4 Coupé, the handbrake gaiter, handbrake lever and door pull handle have a covering of fine-grain Merino leather in Sakhir Orange.

  • 4. BMW INDIVIDUAL FULL FINE-GRAIN MERINO LEATHER IN BICOLOUR SAKHIR ORANGE/BLACK.

    The two-coloured finish of the BMW Individual full fine-grain Merino leather in Bicolour Sakhir Orange/Black is an instant and distinctive eye-catcher in this BMW Individual M4 Coupé. BMW Individual leaves the choice of one, two or many colours entirely up to you.

  • 5. REAR SEAT PANEL IN FINE-GRAIN MERINO LEATHER IN SAKHIR ORANGE.

    In this BMW Individual M4 Coupé, the rear seat panels of the specific lightweight construction sport seats are finished in fine-grain Merino leather in Sakhir Orange. And Sakhir Orange is by no means the only possible colour. Choose from a wide variety of different shades in the quality of BMW Individual fine-grain Merino leather.

  • 6. ACCENT TRIMS IN RUBY RED METALLIC.

    The accent trims in Ruby Red metallic consciously transfer the power of the paint finish into the interior. However, you can also choose the colour of the accent trims to create an effective contrast.

  • 7. CONTRAST STITCHING IN SAKHIR ORANGE.

    The contrast stitching in Sakhir Orange in the interior of the BMW Individual M4 Coupé creates a subtle highlight. However, Sakhir Orange is just one possibility of setting a masterly accent.

GET STARTED NOW:

Select your BMW M Automobile and take advantage of the many and varied equipment options from BMW Individual to express your personality.

BMW M3 Sedan

BMW M4 Coupé

BMW M4 Convertible

BMW M6 Coupé

BMW M6 Convertible

BMW M6 Gran Coupé

BMW X5 M

BMW X6 M

MORE HIGHLIGHTS:

Find out more

FIND OUT MORE

Fuel consumption and CO2 emissions:


BMW M3 Sedan:
Fuel consumption in l/100 km (combined): 9.1 (8.3)
CO2 emissions in g/km (combined): 209 (194)
The figures in brackets refer to the vehicle with seven-speed M double-clutch transmission with Drivelogic.

 

BMW M4 Coupé:

Fuel consumption in l/100 km (combined): 9.1 (8.3)
CO2 emissions in g/km (combined): 209 (194)
The figures in brackets refer to the vehicle with seven-speed M double-clutch transmission with Drivelogic.
 

BMW M4 Convertible:
Fuel consumption in l/100 km (combined): 9.5 (8.7)
CO2 emissions in g/km (combined): 218 (203)
The figures in brackets refer to the vehicle with seven-speed M double-clutch transmission with Drivelogic.


BMW M6 Coupé:
Fuel consumption in l/100 km (combined): 9.9
CO2 emissions in g/km (combined): 231


BMW M6 Convertible:
Fuel consumption in l/100 km (combined): 10.3
CO2 emissions in g/km (combined): 239


BMW M6 Gran Coupé:
Fuel consumption in l/100 km (combined): 10.3
CO2 emissions in g/km (combined): 236


BMW X5 M:
Fuel consumption in l/100 km (combined): 11.1
Combined CO2 emissions in g/km: 258


BMW X6 M:
Fuel consumption in l/100 km (combined): 11.1
Combined CO2 emissions in g/km: 258


Where the figures for fuel consumption, CO2 emissions and efficiency classes are given as ranges, the actual value depends on the set of tyres/wheels selected. Fuel consumption is determined in accordance with the ECE driving cycle, Figures show special equipment options.

Further information on the official fuel consumption and the official specific CO2 emissions of new passenger automobiles can be found in the ‘New Passenger Vehicle Fuel Consumption, CO2 Emission And Electric Power Consumption Guidelines’, which are available free of charge at all retail outlets and from DAT Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen, Germany and at http://www.dat.de/angebote/verlagsprodukte/leitfaden-kraftstoffverbrauch.html. The figures do not refer to one individual vehicle and do not constitute part of the offer, but are intended solely for purposes of comparison between the different types of vehicles. CO2 emissions generated by the production and provision of the fuel or other energy sources have not been taken into consideration in determining the CO2 emissions in accordance with Directive 1999/94/EC.

All vehicles, equipment, combination possibilities and varieties shown here are examples and can differ in your country. In no way do they constitute a binding offer by the BMW M GmbH. Visit your local BMW website or see your authorised BMW M Retailer for accurate details on the offers in your country.