Enjoy the freedom that BMW Individual allows you in designing the interior of your vehicle. Combine leather, silk, Alcantara, wood and many other precious materials to create precisely the interior that you have always imagined. There are barely any limits to your ideas: BMW Individual Manufaktur implements your every wish – no matter how unusual it may be. And provided it does not contravene any safety requirements or typical brand characteristics, everything is possible.

BMW INDIVIDUAL.
The expression of personality.
Accentuate your own character with genuine exclusivity: this is precisely what BMW Individual aspires to. Whether you are seeking a special colour, exclusive materials or personalised details, you can provide a perfect figure for your inspirations. With an automobile that matches your preferences precisely, down to the finest detail. BMW Individual – an expression of personality.
BMW M8 Competition Gran Coupé:
Kraftstoffverbrauch in l/100 km (kombiniert): 11,3
CO2-Emissionen in g/km (kombiniert): 260
BMW INDIVIDUAL.The expression of personality.
Accentuate your own character with genuine exclusivity: this is precisely what BMW Individual aspires to. Whether you are seeking a special colour, exclusive materials or personalised details, you can provide a perfect figure for your inspirations. With an automobile that matches your preferences precisely, down to the finest detail. BMW Individual – an expression of personality.
BMW M8 Competition Gran Coupé:
Kraftstoffverbrauch in l/100 km (kombiniert): 11,3
CO2-Emissionen in g/km (kombiniert): 260

INSPIRATION.
Freedom of design has a name.
Fascinating unique works of art, perfect editions and inspiring BMW Individual equipment. Explore selected examples to discover the many and varied options of BMW Individual.






BMW M8 Competition Convertible.
BMW Individual special paint finish Birch Green metallic.

BMW M4 Competition x KITH.
M Carbon bucket seats exclusively designed by KITH in M Light Blue and M Red.

BMW M8 Competition Coupé.
BMW Individual special paint finish Miami Blue metallic.

BMW Individual 7 Series Sedan.
Bar compartment in the centre rear console, including champagne flutes engraved with BMW Individual lettering.

BMW M2 Edition designed by FUTURA 2000.
BMW Individual Manufaktur: Decorative trim of the centre console hand-painted by the artist.


COLOURFUL
From Dakar Yellow to Singapore Grey: BMW Individual offers you a wide range of exclusive paint finishes to choose from. More than 100 different colours are available. They can also be combined as inspiring Bicolour paint finishes, allowing every character to find its own personal expression.

A SHIMMERING RANGE.
Matching the infinite colour nuances in the plumage of blue macaws is the range of finely differentiated BMW Individual paint finishes. No two blues are the same – and there is an impressive colour palette to choose from: Arctic Blue, Orient Blue, Liquid Blue, Steel Blue, Mauritius Blue, Maldives Blue, or even Tanzanite Blue, which changes to turquoise when struck by light. You can also work with the designers of BMW Individual to create your very own colour tone – the most visible symbol of maximum individuality.
MATT VS. METALLIC.

Matt paint finishes by BMW Individual boldly emphasise the powerful design language of every BMW. Neither light nor shadow is able to obscure the view of the fascinating interplay between the precisely sculpted surfaces. In contrast, the metallic paint finishes by BMW individual allow every vehicle to radiate its own special brilliance. Thanks to their inimitable shimmering effects, individual light refraction and a fascinating deep shine, they create a lasting impression.
A LOVE OF DETAIL.

Colour coordination of the paint finish with elements such as the characteristic BMW kidney grille, the Air Breather, the inlays in the door handles or the rear trim strip creates a perfect tailor-made appearance. Whether painted in black or designed in other finishes, BMW Individual allows every detail to become an exclusive accent of a harmoniously blended composition – or a consciously inserted contrast.

EXPERIENCE NOW.
BMW Individual Visualizer.
Choose your automobile and discover the manifold possibilities of BMW Individual with the BMW Individual Visualizer.

EXPRESSION.
Making personality visible.
The options for the BMW Individual in the exterior.






BMW X7 Dark Shadow Edition.
BMW Individual special paint finish Frozen Arctitc Grey metallic.

BMW M8 Competition Gran Coupé.
BMW M special paint finish Hockenheim Silver metallic.

BMW M8 Competition Convertible.
BMW Individual special paint finish Zanzibar metallic.

BMW M8 Gran Coupé First Edition 1-OF-8.
BMW Individual special paint finish Aurora Diamond Green metallic with Manufaktur engraving in gold on the side sill.

BMW M8 Competition Coupé.
BMW Individual special paint finish Macao Blue metallic.





THE FINAL TOUCH.

Delicate inlays as an artistic decoration. Embedded diamonds as dazzling eye-catchers. Made from the world’s most precious materials, the interior trims from BMW Individual have many different ways of becoming incomparable highlights. You can, for instance, transform the particular wood grain of a tree that means something special to you into a decorative element of special grandeur. And then again you may choose a completely different material, such as sterling silver.
UNMISTAKABLE.

In designing the details of the interior with immaculate fine-grain Merino leather, BMW Individual leaves you a completely free hand. From the choice of colours to the composition of impressive leather coverings in Bicolour, everything is possible. Masterly contrasting stitching produces an exclusive character. Personalised signets and monograms form highlights of individualisation.
RULE THE STREETS.

The BMW M4 Competition x KITH is the result of close collaboration between M GmbH and designer Ronnie Fieg. The edition model combines the sophisticated world of fashion with the high-performance character of the BMW M4 Competition Coupé. In this way, design and strength, street credibility and performance, passion and high-performance blend into one unmistakable vehicle.
STREET. ART.

The BMW M2 Edition designed by FUTURA 2000 is the first M automobile in the world to go on sale with features hand-designed by the artist. Known for his signature colour scheme, concentric shapes and kinetic compositions, FUTURA 2000 gives the BMW M2 Competition a look all its own. The internationally renowned artist from New York has extensively redesigned both the exterior and interior of BMW M's compact sports car.

IMPRESSION.
Extended design freedom.
The options of BMW Individual for the interior.





BMW M4 Coupé.
BMW Individual Manufaktur: Steering wheel clasp in Fire Orange.

BMW M2 Edition designed by FUTURA 2000.
Exclusive interior trim hand-painted by FUTURA 2000.

BMW M8 Gran Coupé First Edition 1-OF-8.
Exclusive BMW Individual details in the interior.

BMW M4 Competition x KITH.
Exclusive rear seats designed by FUTURA 2000 in M Light Blue and M Red.

PERFECTION THROUGH EXPERIENCE.

Individualisation, made by BMW M: only with the highest level of exclusivity an individual character can be optimally emphasised. BMW Individual makes exactly this possible, whether it's a special colour, exclusive materials or personalised details. BMW Individual gives inspiration a perfect shape – and has been doing so for over 25 years.
GET STARTED NOW:
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MORE HIGHLIGHTS:
FIND OUT MORE:
BMW M2 Competition:
Fuel consumption in l/100 km (combined): 10.0 [9.2]
CO2 emissions in g/km (combined): 227 [209]
The figures in brackets refer to the vehicle with seven-speed M double-clutch transmission with Drivelogic.
BMW M3 Sedan:
Fuel consumption in l/100 km (combined): 10.8
CO2 emissions in g/km (combined): 248*
BMW M4 Competition Coupé:
Fuel consumption in l/100 km (combined): 10.2
CO2 emissions in g/km (combined): 234**
BMW M5 Competition:
Fuel consumption in l/100 km (combined): 11.3
CO2-emissions in g/km (combined): 259
BMW M340d xDrive Sedan:
Fuel consumption in l/100 km (combined): 5.6-5.3
CO2 emissions in g/km (combined): 147-139
BMW M440i xDrive Coupé:
Fuel consumption in l/100 km (combined): 7.1-6.8
CO2 emissions in g/km (combined): 163-155
BMW M440i xDrive Convertible:
Fuel consumption in l/100 km (combined): 7.4-6.9
CO2 emissions in g/km (combined): 169-159
BMW M550i xDrive Sedan:
Fuel consumption in l/100 km (combined): 10.7-10.4
CO2 emissions in g/km (combined): 243-238
BMW M760Li xDrive:
Fuel consumption in l/100 km (combined): 12.5-12.4
CO2 emissions in g/km (combined): 285-282
BMW M850i xDrive Coupé:
Fuel consumption in l/100 km (combined): 10.0-9.9
CO2 emissions in g/km (combined): 230-228
BMW X5 M50i:
Fuel consumption in l/100 km (combined): 10.7-10.4
CO2 emissions in g/km (combined): 243-238
BMW X6 M50i:
Fuel consumption in l/100 km (combined): 10.7-10.4
CO2 emissions in g/km (combined): 243-238
BMW X7 M50i:
Fuel consumption in l/100 km (combined): 11.0-10.9
CO2 emissions in g/km (combined): 251-248
BMW M8 Competition Coupé:
Fuel consumption in l/100 km (combined): 11.2
CO2 emissions in g/km (combined): 258
BMW M8 Competition Convertible:
Fuel consumption in l/100 km (combined): 11.4
CO2 emissions in g/km (combined): 262
BMW M8 Competition Gran Coupé:
Fuel consumption in l/100 km (combined): 11.3
CO2 emissions in g/km (combined): 260
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The models illustrated include optional equipment.
The values of fuel consumptions, CO2 emissions and energy consumptions shown were determined according to the European Regulation (EC) 715/2007 in the version applicable at the time of type approval. The figures refer to a vehicle with basic configuration in Germany and the range shown considers optional equipment and the different size of wheels and tires available on the selected model.
The values are already based on the new WLTP regulation and are translated back into NEDC-equivalent values in order to ensure the comparison between the vehicles. [With respect to these vehicles, for vehicle related taxes or other duties based (at least inter alia) on CO2-emissions the CO2 values may differ to the values stated here.]
The CO2 efficiency specifications are determined according to Directive 1999/94/EC and the European Regulation in its current version applicable. The values shown are based on the fuel consumption, CO2 values and energy consumptions according to the NEDC cycle for the classification.
For further information about the official fuel consumption and the specific CO2 emission of new passenger cars can be taken out of the „handbook of fuel consumption, the CO2 emission and power consumption of new passenger cars“, which is available at all selling points and at https://www.dat.de/angebote/verlagsprodukte/leitfaden-kraftstoffverbrauch.html.
All vehicles, equipment, combination possibilities and varieties shown here are examples and can differ in your country. In no way do they constitute a binding offer by the BMW M GmbH. Visit your local BMW website or see your authorised BMW M Retailer for accurate details on the offers in your country.