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The Ultimate
Driving Machine

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BMW M ACADEMY EXPERIENCE

1 April 2025

From Maisach to Memmingen

The BMW M Driving Experience is relocating. Starting November 2025, you'll enjoy exciting driving experiences at our new location. Join us and experience pure driving pleasure!

Where training becomes experience.

Welcome to the BMW M Academy Experience, where training is anything but boring. 

You have the exclusive and unrivalled opportunity to experience the latest BMW and BMW M models for yourself and learn advanced driving techniques in a professional environment. Our focus is on enhancing your driving pleasure, emphasising the importance of safety and showcasing cutting-edge technological innovations.

Away from public roads, you'll enjoy an immersive driving experience that's hard to find anywhere else. From the art of drifting to hot laps on our circuit, you'll experience the thrill of driving in a completely new and unique way.

Comparison

What are the differences between the individual BMW M Academy experiences?
ExperienceGoalLengthPrice

BMW M Drift Academy


Provides basic drifting techniques and optimises existing knowledge for controlling the vehicle in controlled drifts.
 

 

The duration varies depending on the programme, from half-day training sessions to intensive full-day experiences aimed at improving your drifting skills.
 

from € 490

BMW M After Work


Intensive experience emphasizing the mastery of BMW M vehicles in various situations.
 


A short but intensive training session in the afternoon.
 

€ 400

BMW Safety


Emphasises the safety aspects of driving, including braking and evasive maneuvers.
 


A one-day intensive program designed to enhance your reaction time and safety on the road.
 

from € 165

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Your experience awaits.

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Driving pleasure, gift-wrapped.

Driving pleasure, gift-wrapped.

Birthdays, anniversaries, or just because – our vouchers make every car enthusiast's heart race. Even last minute: Order, print, and gift joy instantly with our handy PDF voucher.

Turbocharge your inbox.

Turbocharge your inbox.

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Current experiences.

Feel the speed, master the track.

BMW M RACE TRACK EXPERIENCE

Ready for Snow & Action.

BMW M SNOW & ICE EXPERIENCE

YOUR PASSION. YOUR PLAYGROUND.

BMW M TRACKDAYS

Driver training for safety experts.

BMW M PROFESSIONAL EXPERIENCE

Limitless driving pleasure.

BMW CUSTOMISED EXPERIENCE

Virtual world, real driving fun.

BMW M MIXED REALITY

BMW M240i Coupé [1]:
Fuel consumption combined in l/100 km   8.5
CO2 emissions combined in g/km   192
CO2 class   G
BMW M3 Competition Sedan [1] :
Fuel consumption combined in l/100 km   9.9
CO2 emissions combined in g/km   224
CO2 class   G
BMW M4 Competition Coupé [1] :
Fuel consumption combined in l/100 km   9.9
CO2 emissions combined in g/km   223
CO2 class   G
BMW XM [1] :
Fuel consumption weighted combined in l/100 km   1.9; with depleted battery: 12.9
CO2 emissions weighted combined in g/km   43
Energy consumption weighted combined in kWh/100 km   33.6
CO2 class   B; with depleted battery: G
Electric range in km   76
BMW i5 M60 xDrive Sedan [1]:
Energy consumption combined in kWh/100 km   19.5
CO2 emissions combined in g/km   0
CO2 class   A
Electric range in km   472–540
BMW i7 M70 xDrive [1]:
Energy consumption combined in kWh/100 km   23.7
CO2 emissions combined in g/km   0
CO2 class   A
Electric range in km   490–559

[1] Performance data of petrol engines apply to vehicles using RON 98 fuel. Fuel consumption data apply to vehicles using reference fuels in accordance with EU Regulation 715/2007. Unleaded RON 91 and higher with a maximum ethanol content of 10% (E10) may also be used. BMW recommends RON 95 fuel. For high-performance automobiles, BMW recommends RON 98 fuel.

Range depends on various factors, in particular: individual driving style, route characteristics, outside temperature, heating/air conditioning, pre-conditioning.

For plug-in hybrid: Electric drive depending on battery charging level.

For plug-in hybrid: At temperatures below minus 10 degrees Celsius, the fully electric drive system is only available after a few kilometres of driving, once the battery has heated to operational temperature.

For plug-in hybrid: Composed of combustion engine drive and electric drive. Electric drive depending on battery charging level.

For models with Boost function: Temporary uprating <10 seconds in excess of specified nominal value.

The models illustrated include optional equipment. Due to regular software updates, screen designs in the communication may differ from the actual screen design in your car.

All vehicles, equipment, combination possibilities and varieties shown here are examples and can differ in your country. In no way do they constitute a binding offer by the BMW M GmbH. Visit your local BMW website or see your authorised BMW M Retailer for accurate details on the offers in your country.

The stated values were determined in accordance with the prescribed WLTP measurement method. The actual values depend on various factors, e.g. load, driving style, route, weather, auxiliary users (including air conditioning), tires, battery state of health. For ranges, data determined as per WLTP takes into account any optional equipment (available on the German market in this case). For more information about NEDC and WLTP measuring procedures visit www.bmw.com/wltp

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