50 years of BMW M. Our stories.

OUR STORIES.

The most important milestones from 50 years of BMW M.

  • 50 years of BMW M: the story
    • OUR STORIES.The most important milestones from 50 years of BMW M.
    24. May 2022

    Get in on the action: We take a quick lap through the history of the strongest letter in the world. 50 years of BMW M – time for a look in the rear-view mirror. Join us on your smartphone, tablet or PC on a multimedia journey through time from 1972 to the present day, swiping through the most important milestones in the history of BMW M GmbH. look back with original pictures, thrilling videos and exclusive insights, on our lifeline, the Nürburgring.

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    50 years of BMW M. Our stories.
    50 years of BMW M. Our stories.
    50 years of BMW M. Our stories.
    50 years of BMW M. Our stories.

    IMPORTANT MILESTONES.

    Motorsport, Automobiles and We are M – three areas which made history and which still define BMW M today. Choose one of three routes to relive the most exciting milestones in our history against the backdrop of the Nürburgring.

     

    Great successes and big names like Stuck, Lauda and Todt, fascinating cars like the BMW 3.0 CSL and BWM 1 Series M Coupé, and of course the people behind BMW M: from the founding fathers Robert A. Lutz and Jochen Neerpasch through to Franciscus van Meel – experience 50 years of BMW M in a completely new way.

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    MORE HIGHLIGHTS:

    BMW M Fest 2022

    Biggest M Fest in the world.

    21. Oct 2022
    25,000 visitors celebrated the 50th anniversary of M GmbH at the BMW M Fest in South Africa. The highlight: the world premiere of the BMW M2.
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    M Town @ BMW Welt

    M Town @ BMW Welt.

    22. Sep 2022
    BMW M is taking over BMW Welt in Munich for three weeks. Director of BMW Welt – Tatjana Bister, and Timo Resch – Head of Brand and Sales at BMW M – tell us what visitors can expect during this time.
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    50 years of BMW M: partying all over the world

    50 years of BMW M worldwide.

    23. Aug 2022
    All over the world, BMW M is celebrating its 50th anniversary with historic and current M automobiles. Pure adrenaline and a unique community.
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    Dirk Häcker, Head of Development at BMW M GmbH

    "What we make will be special."

    17. Aug 2022
    Dirk Häcker talks about the electric drive at BMW M and the new test vehicle with a complete new and unique drive system.
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    BMW M Insights

    M Insights.

    Exclusive insights behind the scenes of the most powerful letter in the world – from the secret BMW M garage to the DNA of M Design.
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    50 years of BMW M Collection

    Exclusive anniversary collection.

    15. Jul 2022
    In collaboration with PUMA, BMW M has created an exclusive collection. It celebrates the brand's 50th birthday with hoodies, shirts, its own sneaker and accessories.
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