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EXCLUSIVE DESIGN.EXCLUSIVE DESIGN.

EXCLUSIVE DESIGN.

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BMW Individual for M3 and M4.

With customised features and handcrafted details from BMW Individual, BMW M3 and M4 can be transformed into the most unique high-performance automobiles.

23 February 2021

With customised features and handcrafted details from BMW Individual, the BMW M3 Sedan, M4 Coupé and their respective Competition models become the most unique luxury high-performance cars. The finest selection of materials, top-quality leather upholstery and special Individual paint finishes are available for the most exclusive expression of dynamic driving pleasure right from market launch, enabling customers to transform the series production model into their very own bespoke M car.

BMW M3 Sedan [1] :
Fuel consumption combined in l/100 km 10.1
CO2 emissions combined in g/km 230
CO2 class G
BMW M3 Competition Sedan [1] :
Fuel consumption combined in l/100 km 9.9
CO2 emissions combined in g/km 224
CO2 class G
BMW M4 Coupé [1] :
Fuel consumption combined in l/100 km 10.1
CO2 emissions combined in g/km 230
CO2 class G
BMW M4 Competition Coupé [1] :
CO2 emissions combined in g/km 223
Fuel consumption combined in l/100 km 9.9
BMW Individual special paint finishes.

BOLD AND BRILLIANT.

PERSONAL EXPRESSION.

More BMW Individual special paint finishes.

BMW M3 SedanBMW M3 Sedan

DISTINCTIVE DESIGN.

EXPRESSIVE FEATURES.

BMW Individual Shadow Line Headlights.

BMW M4 Coupé in Individual Urban GreenBMW M4 Coupé in Individual Urban Green

The expressive kidney grille is a mark of BMW tradition and a statement of pure confidence. Matching this is the BMW Individual Shadow Line Headlights, which add darkened, high-gloss black inlays around the headlamps.

EXKLUSIVE INTERIOR.

BMW Individual Merino full leather trim with extended features in Ivory White in the BMW M3 Competition SedanBMW Individual Merino full leather trim with extended features in Ivory White in the BMW M3 Competition Sedan

The latest interior design language introduced in the new BMW 3 Series and new BMW 4 Series Coupé has been taken to a sporting extreme in the new high-performance models. Perfectly structured surfaces and an ergonomically impeccable cockpit design ensure the driver’s focus remains one hundred percent whilst experiencing the unique M driving dynamics. The anthracite-coloured BMW Individual headliner and interior trim strips in high-gloss Black as standard further enhance the undiluted sports-car aura. The exclusive BMW Individual interior trim strips in Piano Finish Black or high-gloss Aluminium weave underline the interior’s sporty character. True craftsmanship and pure passion for leather and colours characterise the workmanship of the BMW Individual fine-grain Merino leather.

SPORTY AND LUXURIOUSLY ENCLOSED.

BMW Individual Merino full leather trim.

A PERFECT COMBINATION.A PERFECT COMBINATION.

A PERFECT COMBINATION.

With BMW Individual options available for the M3 Sedan and the M4 Coupé, high-performance driving can be combined with an exterior and interior design that matches your preferences precisely, right down to the finest detail.

Experience the BMW M3 Experience the BMW M4
BMW INDIVIDUAL.BMW INDIVIDUAL.

BMW INDIVIDUAL.

Inspired by your Imagination.

Experience more
BMW M3 Sedan [1] :
Fuel consumption combined in l/100 km 10.1
CO2 emissions combined in g/km 230
CO2 class G
BMW M3 Competition Sedan [1] :
Fuel consumption combined in l/100 km 9.9
CO2 emissions combined in g/km 224
CO2 class G
BMW M4 Coupé [1] :
Fuel consumption combined in l/100 km 10.1
CO2 emissions combined in g/km 230
CO2 class G
BMW M4 Competition Coupé [1] :
CO2 emissions combined in g/km 223
Fuel consumption combined in l/100 km 9.9

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