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The Ultimate
Driving Machine

Performance meets panorama.

Book the example route over Alpine roads to Kitzbühel or customise it entirely to your preferences. Experience perfect driving dynamics with high-performance models on winding roads, while breathtaking views and exclusive cuisine make each stage a true highlight.

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EXCLUSIVE DRIVING EXPERIENCE.

EXCLUSIVE DRIVING EXPERIENCE.

This journey has one goal – to create truly memorable moments. Pass through the Isar Valley and head towards Achensee. Then, ascend the Alpine roads to enjoy spectacular views and exclusive hotel comfort in the Kitzbühel Alps. Discover the Berchtesgaden mountains and enjoy breathtaking nature against the backdrop of Hochkönig and Tegernsee, all while experiencing the perfect drive.

View the route on Google Maps

Highlights of this journey:

1. BMW Welt

2. Gastronomie Scholastika

3. 5-star Hotel Kempinski – Das Tirol

4. Restaurant Winterstellgut

5. Herzogliches Gasthaus Altes Bad

A bright yellow-green sports car with 'AREA M' branding on the side, in motion on a road. The background is blurred due to the speed, showing a building and trees.
A bright yellow sports coupe with 'AREA M' branding on the side, driving at speed on a road. The background is blurred, showing buildings and a tree, creating a sense of motion.

Day #1: From BMW Welt to Tyrol.

A winding mountain road with hairpin turns cutting through a dramatic alpine landscape. The valley is surrounded by rugged rocky peaks and forested slopes under a partly cloudy blue sky. Green meadows and pine forests cover the lower elevations of this mountainous terrain.
A metallic green BMW with 'AREA M' branding drives along a mountain road. Behind it follow a yellow and a blue BMW. The cars are traveling on a winding road with rocky mountain terrain and blue sky in the background.
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Day #1: From BMW Welt to Tyrol.

Start the journey with lunch at BMW Welt in Munich, followed by an exclusive panoramic drive. Follow the Isar Valley through Bad Tölz and Lenggries, experiencing spectacular Alpine landscapes and perfect driving comfort. Continue past Sylvensteinspeicher and cross the border into Austria, reaching Achensee.

HIGHLIGHT: Achensee

A white BMW car driving on a winding country road surrounded by tall pine trees and rolling hills. The scene is captured with motion blur to emphasize speed, under a blue sky with scattered clouds.
A scenic mountain road with a metal railing runs alongside a calm lake at dusk. Steep mountains covered with evergreen forests rise on both sides of the water, and the sky displays soft pink and purple hues of sunset.
Aerial view of a mountain landscape with a blue alpine lake nestled between steep mountains. In the foreground, a rocky mountain peak with a summit cross is visible. A small town or village can be seen along the lakeshore, with multiple mountain ranges extending into the distance under a partly cloudy sky.
A white BMW car driving on a winding country road surrounded by tall pine trees and rolling hills. The scene is captured with motion blur to emphasize speed, under a blue sky with scattered clouds.
A scenic mountain road with a metal railing runs alongside a calm lake at dusk. Steep mountains covered with evergreen forests rise on both sides of the water, and the sky displays soft pink and purple hues of sunset.
Aerial view of a mountain landscape with a blue alpine lake nestled between steep mountains. In the foreground, a rocky mountain peak with a summit cross is visible. A small town or village can be seen along the lakeshore, with multiple mountain ranges extending into the distance under a partly cloudy sky.

Restaurant Scholastika – enjoy Tyrolean hospitality by the crystal-clear waters.

Restaurant Scholastika – enjoy Tyrolean hospitality by the crystal-clear waters.

Experience the restaurant’s prime spot on Achensee and soak in the impressive backdrop of the surrounding mountains.

A winding mountain road curves through a scenic alpine landscape. Golden larch trees with autumn foliage line both sides of the empty asphalt road. In the background, snow-capped mountain peaks rise against a clear blue sky. Sunlight casts shadows across the road surface.
A winding mountain road curves through a scenic alpine landscape. Golden larch trees with autumn foliage line both sides of the empty asphalt road. In the background, snow-capped mountain peaks rise against a clear blue sky. Sunlight casts shadows across the road surface.
A winding mountain road curves through golden-brown autumn hillsides. In the background, snow-capped mountain peaks rise above a layer of fog. The narrow paved road snakes its way up the mountainside with steep slopes on either side.

After a car change, hit the road again, passing lush Alpine meadows and fantastic views on winding roads. Finally, arrive in Kitzbühel and encounter tradition, exclusivity and international flair.

5-Star Hotel Das Tirol.

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5-Star Hotel Das Tirol.

Spend the night at Kempinski Hotel Das Tirol, a 5-star luxury hotel in the Kitzbühel Alps. Each room offers stunning mountain views. End the first day with a gourmet dinner and relax in the spa area amidst nature, enjoying exquisite cuisine and exceptional comfort.

Three sports cars driving on a winding mountain road surrounded by autumn forest. A green car leads, followed by a yellow car and a blue car. The road curves through rocky terrain with tall evergreen and deciduous trees displaying fall colors.
A green sports car followed by a yellow vehicle navigating a winding mountain road surrounded by autumn foliage. The curved asphalt road is bordered by rocky cliffs and trees displaying fall colors of orange, yellow, and green.

Day #2: Alpine Tour.

Two BMW sports cars driving on a mountain road. A green BMW with 'AREA' branding leads, followed by a yellow BMW. They're traveling along a winding road with a dramatic mountain backdrop featuring snow-capped peaks and partly cloudy skies.

Day #2: Alpine Tour.

After breakfast, embark on a breathtaking drive over the Roßfeld Panoramastraße. The high Alpine road winds spectacularly through the Berchtesgaden Alps at over 1,500 metres. Navigate tight curves and take in views of the Watzmann.

Tradition and elegance: Das Winterstellgut.

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Tradition and elegance: Das Winterstellgut.

Enjoy lunch high above Annaberg, nestled in the Tennengebirge. Find a stylish Alpine atmosphere at Restaurant Winterstellgut and savour the landscape.

Continue the journey via serpentine roads along the legendary Hochkönig. The 2,941-metre massif captivates adventurers and nature lovers alike. After relaxation at Hotel Kempinski Das Tirol, conclude the day with dinner at Rosi’s Sonnbergstuben in the heart of the Tyrolean mountains.

Day #3: Tegernsee.

Day #3: Tegernsee.

After breakfast, set out on the final leg. Pass by Tegernsee and its breathtaking panorama, soak in the Alpine scenery and driving sensations.

Ducal hospitality: Altes Bad.

A rustic dining room with wooden paneling and two long tables with dark wooden chairs. Pendant lights hang from the ceiling, and the room is decorated with dried flowers in small vases, a wooden statue on the wall, and a deer head mount. The space has a warm, traditional alpine restaurant atmosphere.
A restaurant table set with multiple dishes including meat with potato, a bowl of rice, and meat with dumplings. Beverages include a glass of white wine, a glass of beer, and water. Small copper containers hold condiments or sauces. The setting features wooden paneling in the background.
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Ducal hospitality: Altes Bad.

Make a final stop in a historic setting. Enjoy lunch at Gasthof Altes Bad in Wildbad Kreuth, savouring traditional Bavarian cuisine with views of the Blauberge.

A modern architectural view of BMW World in Munich, featuring a futuristic curved metallic structure with reflective paneling on the left and the distinctive cylindrical BMW headquarters tower on the right. The scene is set against a clear blue sky with autumn trees visible at the bottom of the image.

Watch the mountains fade in the rear-view mirror and return to Munich. After three days of driving experiences and spectacular natural sights, conclude the tour at BMW Welt.

Experience the connection between stunning landscapes and performance with PERFORMANCE MEETS PANORAMA. Enjoy driving on Alpine roads, exclusive hotel and restaurant selections and fantastic views on the journey to Kitzbühel.

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A metallic green BMW sports car driving on a mountain road with a rock face on the left side and a safety barrier on the right overlooking distant mountains. The car has the license plate 'M-LV 2396' and is photographed from the front under clear blue skies.

Please note that the photos shown are for illustration purposes only.

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A bright yellow BMW M sports car parked inside what appears to be a garage or workshop with blue lighting. The car has the text 'AREA M Your Ultimate BMW M Experience' printed on its side door. The vehicle features distinctive red taillights and black alloy wheels, positioned on a polished concrete floor with large windows visible in the background.

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RACE CAR. - The race is on.
The race is on.

RACE CAR.

BMW M TRACKDAYS - YOUR PASSION. YOUR PLAYGROUND.
YOUR PASSION. YOUR PLAYGROUND.

BMW M TRACKDAYS

DRIFT. - Enter the Drift Zone.
Enter the Drift Zone.

DRIFT.

BMW M3 CS Touring [1] :
Fuel consumption combined in l/100 km   10.5
CO2 emissions combined in g/km   238
CO2 class   G
BMW XM [1] :
Fuel consumption weighted combined in l/100 km   1.9; with depleted battery: 12.8
CO2 emissions weighted combined in g/km   43
Energy consumption weighted combined in kWh/100 km   34.9
CO2 class   B; with depleted battery: G
Electric range in km   77
BMW M8 Convertible [1] :
Fuel consumption combined in l/100 km   11.6
CO2 emissions combined in g/km   264
CO2 class   G
BMW M3 Competition Sedan [1] :
Fuel consumption combined in l/100 km   9.9
CO2 emissions combined in g/km   224
CO2 class   G
BMW M4 Competition Coupé [1] :
Fuel consumption combined in l/100 km   9.9
CO2 emissions combined in g/km   223
CO2 class   G
BMW M2 [1]:
Fuel consumption combined in l/100km   10.2
CO2 emissions combined in g/km   230
CO2 class   G
BMW M5 Sedan [1] :
Fuel consumption weighted combined in l/100km   5.2; with depleted battery: 10.7
CO2 emissions weighted combined in g/km   118
Energy consumption weighted combined in kWh/100 km   17.7
CO2 class   D; with depleted battery: G
Electric range in km   62

[1] Performance data of petrol engines apply to vehicles using RON 98 fuel. Fuel consumption data apply to vehicles using reference fuels in accordance with EU Regulation 715/2007. Unleaded RON 91 and higher with a maximum ethanol content of 10% (E10) may also be used. BMW recommends RON 95 fuel. For high-performance automobiles, BMW recommends RON 98 fuel.

Range depends on various factors, in particular: individual driving style, route characteristics, outside temperature, heating/air conditioning, pre-conditioning.

For plug-in hybrid: Electric drive depending on battery charging level.

For plug-in hybrid: At temperatures below minus 10 degrees Celsius, the fully electric drive system is only available after a few kilometres of driving, once the battery has heated to operational temperature.

For plug-in hybrid: Composed of combustion engine drive and electric drive. Electric drive depending on battery charging level.

For models with Boost function: Temporary uprating <10 seconds in excess of specified nominal value.

The models illustrated include optional equipment. Due to regular software updates, screen designs in the communication may differ from the actual screen design in your car.

All vehicles, equipment, combination possibilities and varieties shown here are examples and can differ in your country. In no way do they constitute a binding offer by the BMW M GmbH. Visit your local BMW website or see your authorised BMW M Retailer for accurate details on the offers in your country.

The stated values were determined in accordance with the prescribed WLTP measurement method. The actual values depend on various factors, e.g. load, driving style, route, weather, auxiliary users (including air conditioning), tires, battery state of health. For ranges, data determined as per WLTP takes into account any optional equipment (available on the German market in this case). 

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