BMW Individual M760Li inspired by Nautor’s Swan


The BMW Individual M760Li inspired by Nautor’s Swan.

Melding two luxury classes.The BMW Individual M760Li inspired by Nautor’s Swan.

Only the toughest demands result in perfection. On water and on land. The uncontested non-plus ultra of the road is the BMW 7 Series Sedan. The non-plus ultra of the sea bears the name Nautor’s Swan. The Finnish shipyard Nautor’s Swan stands for the perfect symbiosis of comfortable luxury and the best possible sailing performance. It is a symbol for the most elegant sailing yachts in the world. The company is driven by the desire for quality and exclusivity, which is similar to that of BMW Individual. Good reason for BMW Individual to celebrate its 25th anniversary by collaborating with the over 50-year-old luxury yacht manufacturer Nautor’s Swan. This is how a long-standing tradition reaches new heights – and the one-of-a-kind result of this exciting cooperation is the BMW Individual M760Li inspired by Nautor’s Swan. A unique piece, in which an unparalleled passion for individual luxury, dynamics and innovative power are merged together in a fascinating way – creating one of the most exclusive BMWs ever made.

Fuel consumption in l/100 km (combined ): 12.8
CO2 emissions in g/km (combined): 294

The consumption values are based on the EU test cycles, depending on the tyre format. Pictures show special features.

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  • 01 Exclusive one of a kind
  • 02 Elegant, maritime design
  • 03 Luxury teakwood applications
  • 04 Stylish Nautor’s Swan Signets
  • 05 Unique dynamics of the M Performance 12-cylinder
BMW Individual M760Li inspired by Nautor’s Swan


With its luxurious character and powerful 12-cylinder engine, the BMW M760Li V12 Pure Excellence is an impressive automobile. The perfect basis for the BMW Individual M760Li inspired by Nautor’s Swan. All heads turn at the first glance of the special paint finish in exquisite BMW Individual Damask Red metallic – a colour reminiscent of the typical Northern European houses found in the middle of quiet forests. Even the meticulously decorated rear trim of this BMW 7 Series one-of-a-kind car uses the same colour. It bears the deeply traditional shipyard name and, much like the stern of a Nautor’s Swan, is the crowning finish of this exceptional BMW.

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The BMW Individual M760Li inspired by Nautor’s Swan is the perfect example of how two iconic brands can collaborate while maintaining their identity.
Leonardo Ferragamo, owner of the Nautor’s Swan holding srl.


Just as exclusively as the BMW Individual M760Li inspired by Nautor’s Swan presents itself from the outside, does it welcome passengers on the inside. Here one can’t miss the results of the cooperation between BMW Individual Manufaktur and Nautor’s Swan in the stylish and unbeatably luxurious teakwood applications. The fine wood grains borrowed from yacht construction, the perfect craftsmanship and the warm colours endow this automobile masterpiece with its own character. Whether in the middle console, on the tables for the rear passengers, the door entry sills or the luggage compartment floor lining – every aspect of the car with its crafted teakwood variations recalls the charming luxury of a Nautor’s Swan like never before in a BMW.

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BMW Individual M760Li inspired by Nautor’s Swan

The stylish Nautor’s Swan stitching and emblems in various shapes are unmistakable symbols of this luxurious flagship on four wheels. They can be found, for example, on the headrests, on specially-designed cushions, on the sunroof in the rear and in the interior trim of European oak.

BMW Individual M760Li inspired by Nautor’s Swan

The breathtaking impressions of the interior with its full-leather bi-colour trim made of handcrafted fine-grain BMW Individual Merino leather in Criollo Brown and Smoke White is topped up by leather touches like the footrests in the rear, the door trim panels and the luggage compartment in the boot lined with Alcantara leather. The colour-coordinated contrast stitching in Smoke White constantly reminds you that you’re sitting in a handcrafted automobile that is truly unique. The attention even goes so far to cover the Vehicle Handbook in the finest leather in Criollo Brown.

BMW Individual M760Li inspired by Nautor’s Swan


An absolute highlight of the BMW Individual M760Li inspired by Nautor’s Swan are the numerous applications in the finest, highest-quality teakwood which were created in a variety of designs and contrasts, similar to on a yacht. They conjure images of an exclusive sailing trip on the deck of a majestic navigational boat through the oceans and transfer the maritime exclusivity and luxury into the interior of this automobile masterpiece.

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Further information about the official fuel consumption and the official specific CO2 emissions for new passenger automobiles can be found in the 'New Passenger Vehicle Fuel Consumption and CO2 Emission Guidelines', which are available free of charge at all sales outlets, from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, 73760 Ostfildern, Germany, and under
The figures do not refer to an individual vehicle and do not constitute part of the offering; they are intended solely as a basis for comparison of the different vehicle types. CO2 emissions occurring during the production and provision of the fuel or other energy sources are disregarded when determining the CO2 emissions in accordance with Directive 1999/94/EC.
All vehicles, equipment, combination possibilities and varieties shown here are examples and can differ in your country. In no way do they constitute a binding offer by the BMW M GmbH. Visit your local BMW website or see your authorised BMW M Retailer for accurate details on the offers in your country.

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